Privacy Policy

References in this Privacy Policy to "we", "us" and "VivaStyle" are to Ivoclar Vivadent, Inc.

VivaStyle is committed to protecting your privacy online. To further this commitment, we have adopted an Online Privacy Policy that guides how we collect, store, and use the information collected about you online.

What information does collect?

VivaStyle may request and/or collect information from you on a voluntary basis when you: register with us, post comments or when you send questions via e-mail to The requested information may include personal information such as your name and e-mail address. If you are under the age of 13, you will need your parent or guardian's consent before you can provide any personal information to us for purposes of registration and other online activities.


By allowing you to send e-mail to us, we are not attempting to collect any personal information about you. We will only use personal information (such as name and e-mail address) contained in your e-mail to respond to your specific inquiry or comments in the e-mail. Although we may retain your e-mail for a period of time, we will not use any personal information contained in your e-mail for any purpose other than responding to your specific inquiry or comments.

Whatever the activity may be, we will only collect information to the extent deemed reasonably necessary to fulfill your requests and our legitimate business objectives.

Opt out

If you are receiving e-mails and at a later date you choose to opt out and have your name removed from the e-mailing list, you can do so by using the unsubscribe link included with a e-mail.

When We Might Disclose Information

As part of our regular business conduct, we may share information with companies or individuals providing services or acting on our behalf, such as companies providing technological or fulfillment services. In the event that there is a change of corporate ownership, the new owners will of course be provided with our files, including information you have submitted. We will also share information with government officials, including law enforcement officials or court authorities, in order to cooperate with a legitimate investigation.

Unless we tell you first (such as at the time we collect information), or unless it is part of a specific program or feature in which you have elected to participate, we do not share personal information that we have collected (such as name or email address) with other third-party companies for their own commercial or marketing purposes.

Transfer to Third Parties

We will not transfer your personal data to third parties without your consent. Your personal data will only be transferred to third parties as far as required for processing your request, within the Ivoclar Vivadent Group, in accordance with your consent. When collecting data, you will be notified of the recipients or categories of recipients. We will not sell, license, or lease your personal information to other parties. We may disclose your information if we have a good faith belief that disclosure is necessary for compliance with laws, for law enforcement purposes or compliance with court orders, or to protect another person's rights, property, or safety, including our own property or our rights.

The above excludes text messaging originator opt-in data and consent; this information will not be shared with any third parties.

Cookies may use cookies to improve the use of our websites.

We use cookies on our site to help us understand what you do while visiting our site so we can personalize and enhance your experience on our website (i.e., tracking abandoned cart activity). Cookies also are used to track which items are placed in shopping carts and which are abandoned. Cookies will be used to determine when to trigger shopping cart reminder messages. Cookies are small bits of information that are automatically stored on your computer.

You can always disable cookies or set your browser to alert you when cookies are being sent to your computer.

IP Addresses may also collect your IP address for safety and security purposes. An IP address is a number that is used by computers on the network to identify your computer every time you log on to the Internet.

Log Files

Other non-personal information collected by is in the form of logs - files that record website activity, including how many "hits" a particular web page is getting (a.k.a., "click-through data"). For example, log file entries are generated every time a visitor clicks the "Home" icon on our site. These entries enable to assess overall site activity, track interest in advertised sales, track interest in purchase behavior, and troubleshoot technical concerns.

Through the use of log files, we may also collect certain demographic information such as the type of browser you are using (e.g., Chrome, FireFox, Internet Explorer), the type of operating system you are using (e.g., Windows or Mac OS), and the domain name of your Internet service provider (e.g., Comcast, AT&T)

Linking to third party sites

To provide relevant information not found on our website, may provide links from our website to third party websites and we encourage our users to read third party sites' privacy policies before submitting personal information. All the downloads and EXE files provided on this site are from a third party and Ivoclar Vivadent, Inc. is not responsible for any files or adware that gets installed by their games and screen savers. They are likely to contain several adware products, so download and install at your own risk. Ivoclar Vivadent, Inc. assumes NO responsibility. Ivoclar Vivadent, Inc. is not responsible for the privacy practices or the content of third party sites and hereby disclaims any representations or warranties expressed on any other site.

Who is collecting my personal information?

Any personal information that you disclose while visiting any of our websites is collected by and is used in the manner specified above.

Your Rights

Upon request, we will gladly provide you with information about your personal data in our database. The information is free and will be provided immediately. Please contact us at or send us a written request by post to Ivoclar Vivadent, Inc., 175 Pineview Drive, Amherst, NY 14228 USA.

In addition to the right to information, you also have the following rights:

  • the right to rectification or erasure,
  • the right to restriction of data processing,
  • the right to object to data processing,
  • the right to data portability.

You also have the right to complain to a data protection supervisory authority about the processing of your personal data by us.

If you have any questions or suggestions regarding data protection, please send us an email to the following address:

Questions and Complaints

If you have any questions, complaints, or comments regarding our Privacy Policy Statement, please contact us at

By using this site, you signify your assent to the Online Privacy Policy. If you do not agree to this Privacy Policy, please do not use this site. We reserve the right to make changes to this Privacy Policy. Please check back from time to time to ensure that you are aware of these changes. Your continued use of this site will signify your acceptance of these changes.

Additional Information

* Google, as a third party vendor, uses cookies to serve ads on your site.
* Google's use of the DART cookie enables it to serve ads to your users based on their visit to your sites and other sites on the Internet.
* Users may opt out of the use of the DART cookie by visiting the Google ad and content network privacy policy.

We use third-party advertising companies to serve ads when you visit our website. These companies may use information (not including your name, address, email address, or telephone number) about your visits to this and other websites to provide advertisements about goods and services of interest to you.